Target Group(s)
Academic researchers in education, employability, and guidance, University educators, career counselors, and curriculum developers, Institutional leaders committed to modernizing career services and student support systems
Product’s Aim(s)
This monograph aims to offer a theoretical foundation and practical roadmap for implementing Personalized Career Development (PCD) in higher education, using innovative, research-informed methods to support student agency and lifelong learning.
Description
The monograph Empowering Students’ Awareness for a Personalized Career Development presents a rigorous academic exploration of how higher education can better prepare students for professional futures through individualized, reflective, and experimental learning paths.
Anchored in the BE(A)ST methodology, the publication introduces a model that combines Design Thinking, Business Model You, and contemporary employability frameworks to shape a new paradigm of career guidance. It emphasizes the importance of student identity, self-awareness, and agency in navigating today’s dynamic job markets.
Through case studies, theoretical models, and tested educational practices, the monograph demonstrates how universities can implement scalable and flexible PCD programs that not only enhance employability but also foster personal growth, motivation, and a deeper connection to learning.
Use Cases
- As a reference work for research in career development and student guidance
- For designing new university curricula that integrate employability and self-reflection
- To inform institutional strategy on personalized learning and student success
- As a foundation for developing academic staff training in 21st-century educational practices
Product Elements
- Detailed presentation of the BE(A)ST methodology and its pedagogical foundations
- Identification of four validated student profiles, each supported with tailored development paths
- Integration of 21 tools and methods including career design canvases, reflection journals, and prototyping exercises
- Case examples from multiple European institutions
- Guidelines for institutional adoption, scalability, and interdisciplinary application
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